Created For People. By People.

Hi, we are Jake and Josh! Our passion is to enhance people's lives through the products we make. We spent years looking for products that were of the highest quality, that we could trust, and would ultimately better our performance. However, we always ended up with the same frustrated thought, “all these products, and we can’t find one that feels right”. We knew we could not be alone. In the endless pursuit to properly fuel our active lifestyles we discovered there was a need and we intended to fill it.